Latest resources from Braze

2021 Global Customer Engagement Review
We analyzed data from three different sources to create the first Global Customer Engagement Review. We define what great customer engagement looks...

The Power Of Personalization
Back in the day, brands' communications to their customers used to consist of a memorable message delivered to as big an audience as possible. But ...

Modern Customer Retention: What You Need to K...
A renewed, and long overdue, focus on retention is finally here. Companies are finding success through acquiring the right audiences, understanding...