Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

Hoe kunt u sales digitaliseren? Branche-experts voorspellen dat succesvolle ondernemingen binnenkort...

B2B marketers have shifted the way they do business as digital channels become the default approach....

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

According to McKinsey Digital, live commerce has evolved rapidly in China, taking less than five years...

Meet your CX objectives consistently across in-facility and remote customer support teams with a proven...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

With our Digital Acceleration program, you'll work with Adobe strategy consultants to uncover KPIs and...

Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

In today's marketing climate, lead generation has become a popular strategy to help create demand and...

Creating positive, seamless enrolment experiences for your customers can be mission critical to your...