This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Why businesses are consolidating use of a single support solution for both customers and employees. The...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...

Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...