En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

See what your brand can accomplish with the right brand management software. These days, brand management...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

The Digital Public Library is an association that operates and manages the digital services for their...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Experiences need to be where your customers are. And each one needs to connect to the last as part of...

Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...