Traditional organizations in virtually every sector are in some stage of a digital transformation journey....

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...

N'ayant de cesse de se démarquer de leurs concurrentes, les marques sont de plus en plus nombreuses...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

DocuSign provides a contract lifecycle management (CLM) solution that acts as a centralised, cloudbased...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

The supply chain is experiencing a period of significant change. Changing business and customer requirements...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Consumer-grade search is one of the hardest feature to get right as it includes multiple disciplines...