Marketing Technology

ON24 Webinar Benchmarks Report 2021 EMEA
Webinars are one of the most powerful tools available to marketers today. They give marketers the ability...

Adobe Workfront solves critical business challenges
Today's work is more complex, connected,and digital than ever before. Remote employees need to collaborate...

The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...

The IT expert's guide to AI and content management.
More than 60 percent of CIOs say artificial intelligence (AI) and machine learning will be critical to...

Ten predictions for the next decade of analytics
AI and other analytics technologies are driving incredible innovations and advancements that are making...

5 Ways to Boost Customer Journeys
In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Converse Case Study
This case study describes the effects of deploying Customer Engagement Platform at Converse online store,...

Top tools to use with Salesforce
Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Survey uncovers how the top UK/I SDRs and their managers operate
Aircall, Gong, and SalesWorks ran a survey of SDRs and their managers at sales organisations across the...

The Total Economic Impactâ„¢ of DocuSign CLM
DocuSign provides a contract lifecycle management (CLM) solution that acts as a centralised, cloudbased...

Omnichannel Loyalty
For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....

B2B Marketer's Guide to Account Based Marketing
Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...
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