Measurement
2023 Digital Trends
After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...
Power Superior Customer Experience with an Intelligent Data Catalog
No matter how much data you have about your customers, you can only understand what they need and expect...
Customer Workflows Book of Knowledge
The biggest business story of the last year was the impact of COVID-19 on the way we work and live. What...
Work management that works the way creatives do.
About the Guide Stay on track. Without pausing creativity. It's time to automate the workflow processes...
Research Brief: Events and Rapid-Entry Pipeline Acceleration
Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...
2022 Global Customer Engagement Review
Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...
The North Star Playbook
The North Star Framework is a model for managing products by identifying a single, crucial metric (the...
The Seven Steps to Seamless Marketing Work Management
Through our experience with the best brands in the world, we've found that the most successful organizations—and...
Tomorrow's CMO: Marketing's generation of change
About the Guide Following the most challenging period in business history, the next generation of CMOs...
8 Digital Best Practices for Sales Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
The Right Way to Deliver Personalised Marketing at Scale
Through our experience with the best brands in the world, we've found that the most successful organizations—and...
17 Ways to Get Marketing Projects Done
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...
The Forrester New Wave™: Bot Management, Q1 2020
PerimeterX was named a leader in The Forrester New Wave™: Bot Management, Q1 2020. According to the...
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