Industry experts predict that successful businesses will soon become 100% digital for all transactions....

Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

No matter how much data you have about your customers, you can only understand what they need and expect...

Today's top marketers know that a solid understanding of their consumers is the foundation of success....

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

It's an exciting time for marketers. In the era of digital transformation—where everyone and everything...

How formerly offline businesses are thriving after investments in eCommerce. If you have a successful...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...