Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage...

Für Unternehmen ist es jetzt wichtiger denn je, die digitale Transformation zu beschleunigen. Dass mehr...

Today's consumers expect brands to be able to understand and speak to them without skipping a beat as...

In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...

Experiences need to be where your customers are. And each one needs to connect to the last as part of...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

It's an exciting time for marketers. In the era of digital transformation—where everyone and everything...