Huuuge Games is a mobile games developer and publisher. The company's development efforts have focused...

Experiences need to be where your customers are. And each one needs to connect to the last as part of...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Investing in great outcomes for customers and employees. The road to exceptional customer service has...

Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

How can companies maximize their investments and take full advantage of the resources they already have...

Many marketing professionals fall into the trap of assuming in advance that they know what their customers...

With the recent drive towards consumer privacy over the last decade, the environment for brand marketers...

Customers walking into stores are trading transactions for inspiration and experiences—the convenience...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

2020 was a year where digital experiences, from a production and consumption perspective, were thrust...