En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

How can companies maximize their investments and take full advantage of the resources they already have...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...

Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...