The rise of marketing technology has in some ways shined a light into areas that were previously hard...

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The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations...

In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

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See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

Today's digital fluent customers have high expectations and are the least loyal of all groups. Great...

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In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Brands need to take more control over how they engage customers. To make this happen, Marketing and IT...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...