Six-figure deals are complicated. There are unforeseen hurdles and countless stakeholders which leads...

Loqate have surveyed over 3,000 global consumers and 300 retail executives to bring you their latest...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

De CMS-wereld is veranderd. Voorheen kochten grote bedrijven high-end systemen die ze aan hun wensen...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

Learn six best practices of customer service and operations leaders for delivering consistent customer...

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

Today's brands are entering a new era of customer engagement. The swift digital transformation spurred...

Brands that excel at delivering relevant and personalised customer experiences are leading because they're...

Until recently, brands spent a lot of time waiting, Like a fisherman on a lazy summer afternoon, they...

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

When personalization isn't paying off and data doesn't help you make sound decisions, it's time to renew...