Marketing Technology
From ad hoc to optimized.
People are fed up with technology that makes work harder than it has to be. In fact, Adobe's 2021 State...
In-App Messages: What They Are, How They Work, and Why They Matter
We're living in a connected world. Every screen is a window of opportunity, a chance to engage with your...
The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever. This puts more pressure...
The B2B Marketer's Guide to Scrappy Marketing
As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand...
Box for Banking
Simplify banking for your customers in the cloud I got into banking to push paper and fill out forms....
The Right Time for Real Time Marketing
Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...
4 Traits of Effective Remote Support Tools
An IT Buyer's Evaluation Guide for Higher Education. The COVID-19 pandemic has changed how education...
Procuring a DAM System: RFP Template
Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...
2020 Digital Experiences
2020 was a year where digital experiences, from a production and consumption perspective, were thrust...
The Sales Coaching Template for High-Performing Teams
There are 'random acts of coaching' and then there is high-impact coaching – the kind that motivates...
Top five things to consider when choosing a CRM System in 2022
A CRM system touches every part of your business. It is one of the most critical enablers of your business...
The Future of Mail: Top 5 Predictions from Industry Experts
In 2020, the world experienced rapid change in a very short period of time. Delivery methods and channel...
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