Modern Marketing

2021 Digital Trends Media, Entertainment and Telecoms Industry
The 2021 Digital Trends Report looks to both the past and the future, presenting two equally valuable...

Research Brief: Events and Rapid-Entry Pipeline Acceleration
Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...

Trades and transactions
For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

From Offline to Online (and Bigger Profits)
How formerly offline businesses are thriving after investments in eCommerce. If you have a successful...

The Total Economic Impactâ„¢ of DocuSign CLM
DocuSign provides a contract lifecycle management (CLM) solution that acts as a centralised, cloudbased...

Winning the Race to go Digital in B2B
Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Has Self-Scanning Gone Mainstream?
Self-scanning or Scan and Go shopping experiences were already making steady inroads across Europe entering...

The Speed of Change: How Fast Are You?
The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....

How to Select the Right Enrolment and Forms Management Solution
Creating positive, seamless enrolment experiences for your customers can be mission critical to your...

Digital Asset Management Comparison Guide
If you are on the hunt for a Digital Asset Management (DAM) solution, you have probably already done...

15 Ideas for Anchoring Your Marketing Approach
In today's market, customers control the buying journey – a trend that has accelerated with the increased...
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