Sales teams want to spend more time selling and less time hunting down information. They want to connect...

How can companies maximize their investments and take full advantage of the resources they already have...

As in-person events take a backseat to digital experiences, and companies look to maintain momentum without...

Even as B2B marketing has shifted from predominantly analog to predominantly digital in the past decade,...

In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

Today's marketers are faced with a landscape that demands genuine human interaction without actually...

The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations...

Brands that excel at delivering relevant and personalised customer experiences are leading because they're...

CPG business leaders at every level of the enterprise are responsible for delivering growth. This applies...

How IT can help customer service adapt to changing demands in an unpredictable world. Today's customers...

Self-scanning or Scan and Go shopping experiences were already making steady inroads across Europe entering...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

For sales and marketing leaders operating in today's hyper-competitive world, their CRM system could...