The COVID-19 pandemic has transformed how and where we work. Businesses have had to respond quickly to...

During the coronavirus pandemic, the financial services sector became something of an additional emergency...

When the pandemic disrupted every aspect of business and life, telecommunications became nearly as important...

Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...

You need an end-to-end view of your content lifecycle to meet customer expectations and deliver personalized...

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

While the chemical sector is certainly a global industry, today's firms don't compete on a level playing...

A recent study claims that the average cart abandonment rate across sectors is 79.17%, with retail only...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

De CMS-wereld is veranderd. Voorheen kochten grote bedrijven high-end systemen die ze aan hun wensen...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...