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Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Back in the day, brands' communications to their customers used to consist of a memorable message delivered...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Loqate have surveyed over 3,000 global consumers and 300 retail executives to bring you their latest...

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

This guide gives you the breakdown on warehouse-first analytics, why it's the trustworthy, efficient,...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

With so much data available, and advanced tools at our fingertips, it's possible to create dynamic, 360-degree...

There comes a point where once campaigns are up and running, it's not about either getting things moving...