Back in the day, brands' communications to their customers used to consist of a memorable message delivered...

Today's consumers expect brands to be able to understand and speak to them without skipping a beat as...

In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen juridische...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

Microsoft has teamed up with DocuSign to make our industry-leading eSignature apps available to businesses...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

This guide offers organizational leaders a deeper understanding of why implementing more personalized...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

The threat of COVID-19 has caused companies to quickly switch to remote working, with almost anyone who...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...