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How Huuuge Games Boosts Performance and Saves Time with Appsflyer's Master Api

Published by: Appsflyer

Huuuge Games is a mobile games developer and publisher. The company's development efforts have focused on the fast-growing multi-billion dollar social casino gaming market worldwide.The attractive, free-to-play casual casino environment has earned the company a steady spot in Google's Top 30 Highest Grossing Games, in one of the most competitive domains of the mobile scene - casino gaming.
The highly-competitive environment of gaming apps requires Huuuge to be particularly vigilant in their user acquisition efforts. These efforts extend far beyond driving a steady stream of new users to download the app the apps' success depend on continuous and recurring user engagement. As companies scale, the sheer volume of raw data can be astounding navigating it effectively can not only save time and effort, but give a whole new outlook on the insights within. With the right tools in place, teams like Huuuge's UA teams can customize their data reports to achieve the flexibility they need.
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Lang: ENG
Type: Case Study Length: 4 pages

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