Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

As web experiences have become richer and more targeted over the years, there's been a persistent gap...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Customer experience isn't just a buzzword. It's a differentiator. With 2.041 billion digital global buyers1...

With the recent drive towards consumer privacy over the last decade, the environment for brand marketers...

As in-person events take a backseat to digital experiences, and companies look to maintain momentum without...

We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...

How can companies maximize their investments and take full advantage of the resources they already have...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...