Marketing Campaigns

E-Signatures 2020: Use Cases and Opportunities
Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Increase Customer Service Agility With Cloud Contact Centers
Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Manufacturers Reap Benefits From Selling Direct
Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....

CMO's Guide to AI for Customer-Centric Marketing
AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Marketplace: the future of e-commerce
A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Adopting an Experimentation Philosophy
How can companies maximize their investments and take full advantage of the resources they already have...

Connecting Online and Offline: The Marketer's Manual
Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

The Surprising Power of Online Experiments
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

17 Ways to Get Marketing Projects Done
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Omnichannel is no longer optional
The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

Top Real-Time Customer Acquisition Tips for Marketers
This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

The Right Time for Real Time Marketing
Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Marketing in the Dark : Dark Martech
Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
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