Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

An easy customer experience is the hallmark of today's most successful support organisations. That's...

Webinars are one of the most powerful tools available to marketers today. They give marketers the ability...

We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...