CPG business leaders at every level of the enterprise are responsible for delivering growth. This applies...

The rise of marketing technology has in some ways shined a light into areas that were previously hard...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...

For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

Microsoft has teamed up with DocuSign to make our industry-leading eSignature apps available to businesses...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

B2B marketers have shifted the way they do business as digital channels become the default approach....

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...

Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...

71% of sales leaders don't think they can adapt their strategy fast enough to deal with change and uncertainty,...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...