Marketing Innovation
17 formas de realizar los proyectos de marketing
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...
It Pays to Go Paperless
Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...
3 Key Drivers of Employee Belonging
This guide offers organizational leaders a deeper understanding of why implementing more personalized...
What Top-Performing B2B Marketers Do Differently
Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...
Path to Personalization: The 9 keys to driving stronger relationships
Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...
Voldoen aan digitale verwachtingen in HR: een Europees onderzoek
In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen HR-afdelingen...
The Definitive Guide to Marketing Automation
Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...
Mindsets for boosting sales productivity
71% of sales leaders don't think they can adapt their strategy fast enough to deal with change and uncertainty,...
The Cognitive Revolution: Coming to Transform Your Business Network
Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...
Digital Marketing Transformed: The future of content
Digital marketing is, by its very nature, a dynamic place to be. We've seen an explosion in the amount...
Connecting Online and Offline: The Marketer's Manual
Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...
How to Upgrade Customer Through Valuable Data
This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...
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