Customer Analytics
The Speed of Change: How Fast Are You?
The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....
Is your customer experience making an impact? Or not?
Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...
Prouvez votre valeur marketing
Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...
Insight 50 Takeaways: Humanising the Digital Marketing Experience
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...
Build vs. Buy: Implementing the Right Experimentation Solution
To build and deliver products that customers love, product teams at leading enterprises such as Uber,...
Digital Asset Management vs. Dropbox, Box and WeTransfer
Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...
Homeoffice 2020: vorteile und herausforderungen
Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...
Building a Robust Experimentation Capability
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...
End-To-End Assistance for Customer Experience Execution
Customers choose where to have experiences with your brand. And when they do, they expect to be greeted...
Increase Customer Service Agility With Cloud Contact Centers
Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.